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ABLE began with the mission to provide sustainable jobs for women so they could create a better future for themselves and their families. It was built on the belief that if you provide women with safe and dignified jobs, they have the power to change not only their families but entire communities. ABLE started in Ethiopia by selling scarves that were handwoven by women who were coming out of the commercial sex industry. After selling 4,000 scarves in two months, they saw tangible proof that where you spend your money (especially in fashion) has the power to make a meaningful impact. And from there, a spark ignited.
ABLE has since grown in their mission to empower women with the expansion of both their product categories and location of impact, which now includes Brazil, Mexico, China, India, Portugal, even their own backyard in Nashville, Tennessee, USA.